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E-Commerce:
OneDegree.ca,
January 12, 2006: Zip.ca
Falls Short
Globe and Mail, November 24, 2005:
Catalogue
shopping is so yesterday
OneDegree.ca, September 7, 2005:
A
Call to Action for Canadian Businesses
Globe
and Mail, November 18, 2004:
E-tailers
fine tune sites in hopes of a merry "click"mas
BizReport.com, July 17, 2001:
Internet
Shopping: Why Are Canadians Still Second Best?
Gaming:
Globe
and Mail, August 18, 2005:
Advertisers
reap real-world benefits from "alternate reality"
Globe
and Mail, December 16, 2004:
Advertisers
playing video game card
Globe and Mail, September 16, 2004:
Scavenger
hunting elevated to a new level
Internet
Technology:
Globe
and Mail, February 2, 2006:
Citizen
journalists have their say
OneDegree.ca, December 12, 2005:
Search Engine Strategies and Media Integration
Onedegree.ca, October 25, 2005: Video
Verve
OneDegree.ca, October 13, 2005:
The
Television Podcasting Takeover
Globe
and Mail, July 21, 2005:
The
Web cookie is crumbling -- and marketers feel the fallout
Globe and Mail, April 14, 2005:
From
your lips to millions of ears via podcasting
Globe and Mail, March 31, 2005:
E-mail
ad firms winning war against spam
Globe and Mail, March 10, 2005:
Bloggers
get in touch with inner Spielbergs
Globe
and Mail, August 19, 2004:
Blogs go big business
Globe and Mail, May 13, 2004:
Resurgent
push software is pulling in new backers
Globe and Mail, September 25, 2003:
Will
RSS kill the e-mail newsletter? System circumvents user's inbox
Marketing:
Globe
and Mail, July 21, 2006:
Website
marketing gets personal
Globe and Mail, May 31, 2006:
Get
help if you want customers to get the message
OneDegree.ca, April 20, 2006:
Thirsty
for More Viral Marketing
Falcon-Software, January, 2006:
The
Shift from Print to Web: B2B Marketers Blaze the Online Trail
OneDegree.ca, December 21, 2005:
Twelve Months of Interactive Marketing
Globe
and Mail, October 13, 2005:
On-line
marketing concept gives consumers a say
OneDegree.ca,
September
21, 2005: Calling
All Marketers
OneDegree.ca, August 15, 2005: Marketing
With Moblogs
Globe and Mail, May 26, 2005:
Internet
ad system connects off-line firms by phone
Falcon-Software
Quarterly Newsletter, May 2005:
Intrawest
Enriches its Marketing Campaigns with Rich Media by FalconEFX
Globe
and Mail, April 21, 2005:
Marketers
tiptoe into text messaging on cell phones
USA
Weekend Magazine, August 1, 2004:
Bottled-water companies tap into teen market (print only)
National Post/Financial Post), February 23, 2004:
Kiosks the ticket to improved service (print only)
AdsGuide.com, August 11, 2001:
The
Secret to Magazine Web Site Success
Media
Planning & Buying (also see Columns):
OneDegree.ca,
May 11, 2006: Raising
Interactive
OneDegree.ca, March 17, 2006: The
Pitfalls of Run-of-Site Buys
AdsGuide.com, October 3, 2001:
The
Changing Face of Media Planning:
Selling the Internet to the Offline World
Online
Advertising (also see Columns):
OneDegree.ca,
August
13, 2006: Expand
Your Rich Media
OneDegree.ca, November
10, 2005: Big
in '06
Globe and Mail, October 27, 2005:
Advertisers
get creative in bid to infect the Internet
OneDegree.ca,
October 4, 2005: Film?
Ad? Both!
OneDegree.ca, September 29, 2005:
Display
Ads and a Campaign TKO
OneDegree.ca, August 29, 2005:
How
Many Ads is Too Many?
OneDegree.ca, August 24, 2005: Navigating
Social Networks
Globe
and Mail, August 4, 2005: Banners
are old news; product placement's the thing
Globe
and Mail, January 13, 2005:
New
on-line marketing gives control to surfers
Globe and Mail, November 11, 2004:
On-line
video ads grow more popular
Globe and Mail, September 9, 2004:
Targeted
ads are the new kid on the Net block
Marketing Magazine, July 15, 2002: Two e-newsletters that deliver
Globetechnology.com, October 5, 2001: Guest Viewpoint:
E-mail marketing and the fight against spam
AdsGuide.com, January 7, 2002: Big
Sites not Always Best
AdsGuide.com, November 5, 2001: Internet
Marketing Strategy 101
AdsGuide.com, September 5, 2001:
Online
Branding: A History of the Banner's Wild Ride
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© 2005-2008 TessaWegert.com. All rights reserved.
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